I’m a Product Designer who believes good design matters most when things are complex. I’ve spent the last few years designing AI-powered products in exactly that space; ambiguous, fast-moving, and owning problems end-to-end.
And I use AI strategically, both as a capability within products and as a collaborator in my process.
Turning AI simulation data into actionable insights through a results dashboard that drove a 40% increase in returning users.
Velocity
Designing a scalable team and workspace system that unlocked enterprise for a fast-growing AI startup.
Velocity
Crafting a personalised AI haircare app that kept users coming back with a 73% return rate & 12 min average time in-app.
Bhive
